ZR Printing Blog

Digital vs. Print: Which One Help your Marketing Plan

Digital vs. Print: Which One Help your Marketing Plan

13/10/2016 0
 In today’s business world, the name of the game is staying relevant — not an easy thing to do when the top trends and desired skills are constantly changing. Which medium will better promote your rel...
Read More
Print is retaking ground in the marketing mix

Print is retaking ground in the marketing mix

admin 29/03/2016 0
PrintWeek website reported on some survey findings with the headline ‘Public sees direct mail in fonder light’.There is, however, no getting away from the fact that mail volumes are declining. Researc...
Read More
Paper Types chart

Paper Types chart

admin 29/03/2016 0
Paper can be separated into two main categories: uncoated and coated stocks. Uncoated stocks: Uncoated stock is paper that has no coated pigment applied to reduce the absorbency or increase the smooth...
Read More
7 Reasons to rethink print

7 Reasons to rethink print

admin 29/03/2016 0
Here are a few reasons why there might be an amazing opportunity in the print channel:1. It grabs attention: Have you noticed how many fewer magazines and print newsletters you are getting in the mail...
Read More
The importance of brochure printing as a marketing tool

The importance of brochure printing as a marketing tool

admin 27/03/2016 0
Brochures form an integral part of the traditional printed marketing collateral, despite the growing popularity of online marketing initiatives. A well-designed brochure is very much a collectible ite...
Read More